Opportunity management system
In addition to risk management, opportunity management is an important element of the Aurubis Group’s centralized and decentralized planning, management and control processes. The objective is to identify internal and external potential that could positively impact our economic success early on. This potential is assessed and weighed against the risks associated with it. The next step is to define initiatives and measures to help put this potential into effect. The process of identifying and assessing opportunities is part of our annual integrated strategy and planning process.
Utilizing opportunities is a daily management responsibility – both on the segment level and the Group level. The basis for recognizing opportunities is continuous observation and analysis of our markets on the supply and demand side, the competitive environment and global trends.